In a competitive market, companies go beyond offering core value in their products. Companies have been working towards product customization to match the product offering with the customer requirement and needs, and credit cards are no different. Considering the broad range of credit cards offerings in the market, we see that these have evolved from mere tools providing cashless transactions to complex tools where customers can ‘earn' by spending more! Over a period of time, credit cards usage has gained grounds, but cash continues to remain important. What you get in return for purchases you make using cash back credit cards? The answer is ‘cash rewards'. The cash back credit points have gained popularity in recent times. These cards allow the cardholders to earn ‘cash rewards' for making purchases with their credit cards. Usually, the cash earned on the cash back cards is around 1 percent of total purchases, which excludes the interest and finance charges. There are many cash back credit cards available in the market today. |