SBI Card has received the title of the most trusted brand in credit card segment. The title was conferred by Reader's Digest Asia Trusted Brands Survey. SBI Card has been voted as the best since the last three years.
The card mainly focuses on customer directed activities. The 250 service camps laid recently had been a part of this move.The camps helped SBI Card reach 2,10,000 customers across 31 Indian cities.
SBI Card in the only credit card in India which facilitates its customers with 13 different modes of payment.
Last year, SBI Card won several Indian and Asian awards including the most trusted brand in credit card category in the Reader's Digest Asia Trusted Brands 2009 Survey, a consumer choice award from CNBC Awaaz and ‘Asia's Best Mature Captive Services Delivery' award from the Shared Services Outsourcing Network (SSON).
Reader's Digest Asia Trusted Brands Survey was came into existence in 1999 and has successfully been carried out so far.