Private player, Yes Bank plans to set up 3000 ATMs in alliance with First Data Corporation, a prime payment processing US based company.
The bank will bear the transaction-based charges, while the machines will be deployed by FDC. The company plans to install 500 ATM machines by around August 2010 and to multiply the number to 3000 ATMs by 2015.
During the the first phase of implementation, ATMs will be set up in Mumbai and Delhi NCR regions. Explaining the move, Rana Kapoor, MD & CEO, Yes bank, said, "Yes Bank will handle the banking transaction part like cash management, complaints management, and interbank settlement."
Quoting, B Amrish Rau, VP and country manager, First Data, "The average volumes in ATMs have gone up by 30-40% post April 1. Also instead of average withdrawals of Rs 5,000, withdrawals have come down to Rs 2,000."
The legal responsibility of these machines is entitled with the bank as the regulator RBI restricts non-banks from setting up `white-lable' ATMs. Though the machines will be owned and installed by FDC. The capital expenditure involving the machine set will be borne by the later, which will also ensure that the ATMs are installed in all high footfall locations.
Some Facts & Figures
The overall cost of ATM installation in India averages out to Rs 8 lakh in metro locations. Investment in ATMs hatches with an average daily traffic of at least 100 transactions. Current scenario shows an average of 225 transactions per ATM per day in India.
The regulator, RBI has asked the banks not to charge customers for using third party ATMs. In another significant move, the bank authorised the scheduled commercial banks to install offsite ATMs at their discretion without seeking its formal permissions.