The largest lender of the country, State Bank of India has introduced its mobile based customer complaints service called 'SMS Unhappy' on all India basis. In order to file a complaint, the customer has to send an SMS bearing the text 'UNHAPPY' to the number 8008202020. A customer care executive will then soon call the customer and discuss the issue being faced and the actions to be taken thereof. Once the corrective action has been taken, the customer's nod will be taken by the bank branch and then the grievance cell will update their data. The scheme has been inaugurated in the Bhopal head office by Chairman, Mr O P Bhatt.
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