One of the top leading banks of the country – HDCF bank has grabbed the first position with the top most brand value. The first edition of the BrandZ Top 50 Most Valuable Indian Brands reported HDFC bank as the India’s most valuable brand. HDFC bank has even surpassed major telecom company Airtel . HDFC bank acquired the top most position with a brand value of 9.4 billion dollars.
ICICI bank and SBI are the two other banks in the top list of most valuable brands with the brand value of 3.53 billion dollars and 6.8 billion dollars respectively. Different brands and many reputed companies from different sectors were there in the list but Banks and insurance brands accounted for the largest proportion (37 per cent) of the total brand value in the top 50.
These brands share a strong connection with their customers by being meaningful to them, and differentiating themselves from others.